Gemius Bulgaria and New Europe Directories Bulgaria joined Interactive Association Bulgaria (IAB)

Gemius Bulgaria and New Europe Directories Bulgaria joined Interactive Association Bulgaria (IAB)

Gemius Bulgaria and New Europe Directories Bulgaria joined Interactive Association Bulgaria (IAB).

Gemius Bulgaria is a subsidiary of Gemius SA - the largest Internet research agency in Central & Eastern Europe. Thanks to a combination of passion, talent and proprietary technology, Gemius has spent the last seven years expanding its business to provide clients with detailed knowledge about the Internet in Poland and throughout Europe. More information about the company is available at www.gemius.com.

New Europe Directories Bulgaria EOOD is the owner of the Golden Pages brand and the publisher of all the directories under this brand. The aim of the company is to be the marketing partner of choice for small and medium sized businesses and to be the most comprehensive, reliable, accessible and valuable source of business information in Bulgaria. You can find more information about the company at www.goldenpages.bg and www.getlokal.com.

The Interactive Association Bulgaria (IAB) membership creates environment, professional ethics and standards for the quality of interactive products, as well as self-regulation of the interactive advertising market in Bulgaria. The Association strives for establishing clear rules and good practices for everyone doing business in internet media, technology companies, advertising agencies and advertisers connected directly or indirectly with the digital and interactive advertising in Bulgaria.

More information about the mission, objectives, activities and conditions for membership and community in the Interactive Association Bulgaria is available at http://www.iabulgaria.bg.

Interactive Association Bulgaria (IAB) is founded in 2009 by the leading Internet media reaching 90% of online users in Bulgaria and 80% of the online advertising market in the country: Darik News, Dir.bg, Economedia, Investor.bg and NetInfo.bg. In 2010 also Mail.bg, ABC Design and Communication, ACNielsen Bulgaria, Gemius Bulgaria and New Europe Directories Bulgaria joined. The Association develops according the values and objectives of the Interactive Advertising Bureau (IAB) and is open to membership of the technology companies, advertising agencies and advertisers in Bulgaria for further development of interactive advertising in the country. Interactive Association Bulgaria (IAB) is associated member of IAB Europe (http://www.iabeurope.eu).

For more information visit: http://www.iabulgaria.bg

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